As 2024 comes to a close, we took the opportunity to reflect on what Rentometer users analyzed most in our rental pricing database over the past year. This year alone, Rentometer facilitated over 5 million rent estimate searches across all its platforms, showcasing the vast interest in understanding rental markets across the U.S.
Here’s a breakdown of the most popular searches completed by our users in 2024, categorized by building type, bedroom counts, and top-searched locations.
In 2024, searches by building type revealed intriguing insights:
Notably, 51% of searches specified a building type, and within this subset, there was a strong skewing toward single-family rentals (SFRs):
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When compared to previous years (2020-2023), the average split was 25% apartments and 75% houses. However, the past two years have shown a slight shift, with searches for single-family homes decreasing and searches for apartments increasing.
Potential Factors Influencing This Shift
Several factors may explain the drop in searches for single-family homes:
These observations of searches on our website highlight a dynamic rental market where economic conditions and supply constraints are shaping demand for different property types.
In 2024, Rentometer users searched for two-bedroom (2-BR) apartments more than any other bedroom count. These were followed by one-bedroom (1-BR) apartments and then three-bedroom (3-BR) apartments.
The popularity of 2-BR apartments may be attributed to their versatility:
When it comes to single-family homes, the most searched bedroom configuration was three-bedroom (3-BR) houses, followed by two-bedroom (2-BR) and four-bedroom (4-BR) homes.
The popularity of 3-BR houses reflects their broad appeal, offering:
While single-family rental prices grew in Q3 2024, the rate of growth slowed compared to the previous quarter’s annual growth rate of 4.2%. This deceleration is largely due to sustained demand for rental housing in both suburban and urban areas, as:
For a deeper dive into the 3-BR SFR market, explore Rentometer’s latest quarterly report. The next edition is set to release later in January.
We identified the top 10 cities that landlords and real estate professionals are most interested in for two-bedroom and three-bedroom rentals. This data provides valuable insights into market demand across various regions. Here are the cities that topped the search list:
As we prepare for 2025, these insights help us better understand the rental market dynamics and continue to provide valuable tools for both renters and property managers. Stay tuned for more reports and updates from Rentometer in the coming year!
As the nation’s premier source for rent data, Rentometer empowers over 1.4 million real estate professionals each year with accurate, hyperlocal rent estimates and comps. Whether you’re optimizing rental income or scouting your next real estate opportunity, we provide the insights you need to move forward with confidence. Get started today!
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